A short field guide to the fulfillment decisions coming at you — whether you work with us or not.
Every founder we talk to is asking the same question: what's next? Not what's broken today — what's coming. So instead of handing you a list of our services, here are the things that tend to catch growing brands off guard, and what we'd tell you to think about before they do.
Most founders know their product cost and their ad spend. Very few can tell you what it actually costs to get one order out the door — packaging, postage, and the hour of your time. That number decides your price, your margin, and when it stops making sense to do this yourself.
Carriers bill on size, not just weight. A light product in an oversized box gets charged on dimensional weight, and you pay for the empty space. If your product is small and light, soft packaging is the single biggest freight lever you have.
There's a crossover point. Below it, doing it yourself is cheaper. Above it, your own time and your own postage cost more than handing it off — and the hours you spend at the pack table are hours you're not spending growing the brand. Most brands hit that line sooner than they think.
The unglamorous one. Advance shipment notices, lot codes, expiration dates, appointments for pallets. Get this wrong and your inventory counts drift, your stock goes out of sync, and you find out when something says sold out that isn't. Boring to set up, expensive to fix later.
No pitch. Tell us your product and volume, and we'll tell you straight.